Monthly Archives: November 2007

Marketing Plans – Part 1 – Overview

Right behind a Business Plan, a sound, coherent and cohesive Marketing Plan is one the most critical components for becoming a successful business. A Marketing Plan (as well as a Business Plan) doesn’t have to a lengthy novel – especially … Continue reading

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Business Planning Steps

Planning is nothing more than setting your Vision and Mission, identifying and preparing your Goals and Objectives based on your Vision and then prioritizing them into some kind of order. There are six simple steps in developing a workable plan (don’t … Continue reading

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The Five Whys

One of the techniques that is used in the Lean Manufacturing World is “The Five Why’s”. The Five Why’s is a method of getting to true root cause of an issue or problem. It is the practice of asking why … Continue reading

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A New Goal Setting Form has Been Added to the Resource Library

We have just added a Goal Setting Form to the Resource Library, Tool section. This will assist you in both setting and achieving your short and mid term goals and objectives.  

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New Marketing Plan Article and Zine

The second module of the Marketing Plan Series is now up in the Resource Library, give it a look and send me your comments. Also the latest edition of my Business Alert newsletter  (Vol 8. No. 3) has been posted.  

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The Planning Series – Part 5 – The Roadmap

Okay, so far in the series we have been in the “softer” side of planning, what planning can do for you, how to fit your business into your lifestyle (and not the other way around), staking out exactly where you … Continue reading

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Business Plan Overview

Not matter what kind of business you’re in; having a plan is crucial to an positive outcome for your business.   A plan provides you with the necessary focus and direction. As Yogi Berra said “When you don’t know where your … Continue reading

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Book Review – Small Manufacturer’s Tool Kit

Small Manufacturer’s Tool Kit – Steve Novak This is the first book a manufacturing small business decision maker should get, read and understand. Novak has written a well documented guide to selecting the techniques and systems to help the small … Continue reading

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