In Part I we covered expectations for yourself. 

Next lets examine your expectations for your business. Michael Gerber, in his Dreaming Rooms says we all should have a Dream, Vision, Mission and Purpose for our business. Do you have a dream for your business? Have you established a Vision and Mission for your business, how about a purpose for your business?

Additionally what do you want your business to look like in five years? Not only financially (which goes without saying)…

But organizationally – what kind of structure do you desire. How many employees will there be? What level of education will they have? What type of decision participation will they have?

Will your business a process or systems dependent business? What type of systems do you want? How will they be codified? Will they be on paper? Electronically produced? An Internet service?

How will your business be run? What do you want administration to look like? How will you want finance to be run – what about your cash conversion cycle, what will it look like and be run?

How will your business be guided? Who will lead it? How will it be led? Who will be developing the strategies? How will they be developed? What will your management team look like?

How will your business get business? How will it be marketing? Locally? Regionally? Nationally? Globally? How will it generate sales?

These are just some of the expectations you should have and make known. Have you thought about them at all, much less formally put your thoughts into some coherent manner?